To help you decide where to invest time in creating content for your business, here are some features that you need to know and how you can use them to promote your products.
Facebook vs Instagram: Platform Features
What To Consider When Choosing Where To Promote Your Business
- Plan marketing activities and refer to the features comparison above and see what platform has the features to better promote and market your business.
- What other online assets do you have?
Do you have a website where you publish articles that you want to promote on social media?
Do you have a landing page where people can register for a workshop or masterclass?
Knowing other online assets other than Facebook or Instagram that you use in your business should also be promoted.
I shared how you can plan your content here and the tools that you need for social media content creation here.
But if you’re still running out of content ideas, you need to check out Content Toolkit.
I created Content Toolkit for busy entrepreneurs like you.
It’s a monthly subscription where you can get access to the following:
- Access to the membership site with your personal login details
- 20 photo design templates that you can customize with a free Canva account
- 5 story presets for Facebook or Instagram
- Gallery of professionally-taken photos for your business
- Quotes bank where you can get engaging quotes so you can reach more people on Facebook or Instagram